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Village Adoption Programme

Srinivasa Institute of Management Studies (SIMS), located at P. M. Palem, Madhurawada, Visakhapatnam, is committed to community development through its Village Adoption Programme. The initiative aims to improve the quality of life in nearby rural communities by introducing sustainable development practices, creating social awareness, and encouraging active participation from faculty members and students.

The adopted village, Golla Yendada, is situated approximately 5 km from the college campus, enabling continuous interaction and regular field activities. Through applied fieldwork, students gain practical exposure, strengthen their analytical skills, and develop a deeper understanding of rural development while identifying and addressing local issues in collaboration with the community and government authorities.


🎯 Goals of the Village Adoption Programme

Develop villages in association with District Government Administration and other agencies.
Create awareness about District, State, and Central Government welfare schemes.
Educate villagers to recognize their potential, improve life skills, and achieve sustainable development.
Promote a Plastic-Free Village through awareness and community participation.
Encourage tree plantation and environmental conservation to develop a green village.
Organize healthcare programmes and create awareness about vaccination.

Institutional Commitment

SIMS has a dedicated team of faculty members and enthusiastic students who actively participate in the Village Adoption Programme as one of the institution's best practices. Their collective efforts aim to improve the social, educational, environmental, and economic well-being of the adopted village.


Activities Undertaken at Golla Yendada

  • Coordinate developmental activities in collaboration with the local GVMC Corporator.
  • Create awareness among villagers regarding various Government welfare schemes.
  • Conduct meetings with Self-Help Groups (SHGs) and youth clubs to encourage entrepreneurship and self-employment.
  • Organize life-skill development programmes to help hardworking villagers recognize and utilize their strengths.
  • Conduct awareness rallies on tree plantation, plastic eradication, and rainwater harvesting.
  • Implement social development programmes focusing on:
    • Basic Education
    • Women Empowerment
    • Child Welfare
    • Youth Development
    • Entrepreneurship Development

Our Commitment

Through the Village Adoption Programme, SIMS strives to bridge the gap between academic learning and community service by empowering rural communities, promoting sustainable development, and nurturing socially responsible citizens.

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